Meet Oddtype, the K-beauty brand championing individuality with innovative, high-performance cosmetics, making it a Gen MZ favorite!
Oddtype is a beauty launch by the highly popular fashion store in Korea, Musinsa. The K-beauty brand was first launched in 2023 without creating a big hype. But despite not a huge fanfare, it has been able to stand out thanks to the sleek and modern packaging. The vibrant color-based formulations also help in distinguishing Oddtype from other K-beauty makeup brands.
All you need to know about Oddtype
Oddtype is a Korean makeup brand that celebrates uniqueness and individuality, offering a fresh and exciting take on beauty.
Oddtype is a vegan-certified brand that Musinsa made for young MZ Generation customers. As the name says, Oddtype products are different from other cosmetics companies because they give each color type a unique name. Instead of just saying red or pink, Oddtype lip products use names like “Uri” and “Jayu,” which mean “we” and “freedom” in Korean.
Along with cosmetics, it also has beauty accessories in its portfolio, including a Hand Mirror, Limitless Eyelash Curler, Mirror Pouch, and more.
Most popular products by K-beauty brand Oddtype
Almost all the products in Oddtype’s portfolio are excellent but there are a few that remain costumer’s favorite. They include the Unseen Balloon Tint, So Touchable Water Blush, and Unveiled Skin Highlighter.
Unseen Blur Tint
The Oddtype Unseen Blur Tint is no doubt the most popular product of the brand. It offers a smooth and blurring finish that covers any lip texture. Thanks to its impeccable coverage, the lips appear refined and flawless. It is lightweight and the moisturizing formulation keeps the lips hydrated all day long. Its unique flat brush applicator can smudge color effortlessly and create the perfect gradient lip. With a whole range of color options, this vibrant tint is perfect for any location.
Unveiled Skin Highlighter
Oddtype Unveiled Skin Highlighter gives the skin a dewy glow and an unparalleled radiance, thanks to natural shimmers. It creates a touchable and ethereal finish that effortlessly melts into the skin. The shades available are like delicate hues of light. The highlighter balm gives the skin a natural glow enhancing the inherent beauty. This K-beauty makeup product can be used to apply on nose, cheeks, lips, and around the eyes.
Mute Sleek Eye Palette
The Mute Sleek Eye Palette comes in three enchanting color palettes that are perfect for all moods and personalities. The shades are muted yet serene so that you can be creative and take your beauty game to the next level. Oddtyle Mute Sleek Eye Palette comes with smooth and blendable formulation for effortless application and perfect blending between shades.
Our editors independently select all products featured on KoreaProductPost. However, we may earn an affiliate commission when you buy something through our retail links. And as Amazon Associate we earn from qualifying purchases.
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