Published December 11, 2024 Updated December 10, 20240 by Ji-hun Elevate Your Skincare Routine with 5 Best-Selling Korean Sunscreen in South Korea 2024 For most avid fans of K-beauty, finding the perfect sunscreen can feel like a never-ending challenge. We’ve all been there—when you find one with the Read More
Published December 10, 2024 Updated December 10, 20240 by Anyaa M Editorial: K-Style Expo Winter Glam – A Celebration of Innovation and Connections The K-Style Expo: Winter Glam 2024, held virtually on December 6, brought together Korean beauty innovators and global buyers. It was an inspiring sh Read More
Published December 8, 2024 Updated December 9, 20240 by Anyaa M Editorial: Insights from Reshbha Munjal – Unlocking the K-Wave How Korean Skin Clinic, KorinMi, is Changing Skincare Landscape? After an unexpected break, this month, I connected with Reshbha Munjal, founder a Read More
Published December 8, 2024 Updated December 7, 20240 by Ji-hun Brand Focus: BLITHE Cosmetics – Ultimate Solution for Urban Professionals with Packed Schedules Yes, we’ve all been there—juggling deadlines, back-to-back meetings, and appointments—everything just feels like an endless to-do list! Believe us, w Read More
Published December 4, 2024 Updated December 4, 20240 by Anyaa M K-Style Expo Winter Glam 2024: Connecting Global Buyers with Leading Korean Beauty Brands The highly anticipated K-Style Expo Winter Glam 2024 is just around the corner, and it’s set to deliver an unparalleled virtual experience Read More
Published November 28, 2024 Updated November 29, 20240 by Anyaa M Ingredient Spotlight: Truffle in K-Beauty Products – A Magnificent Touch of Beauty Truffle is not only a delightful edible ingredient that you can have on your pizza, but you can also find it in some excellent K-beauty products! Read More
Published November 25, 2024 Updated November 22, 20240 by Jong-dae Try Before You Buy: The K-Beauty Mini-Size Trend Korean brands are catering to Gen Z with mini-size K-beauty products! The smaller versions let young consumers try before they buy, making it easier Read More
Published November 23, 2024 Updated November 22, 20240 by Ji-hun Coming Soon: NAMING Cosmetics Launches New Products with ITZY Yuna Have you ever stumbled across a beauty brand that feels like it gets you? One that’s all about celebrating who you are and what makes you unique? Tha Read More
Published November 21, 2024 Updated November 21, 20240 by Anyaa M Ingredient Spotlight: Rice in K-Beauty Products – Ancient but Super Beneficial When it comes to rice, the first thought that comes is that it is a staple food in most Asian households. But, did you know that it does wonders for Read More
Published November 19, 2024 Updated November 16, 20240 by Anyaa M Brand Focus: Carenology95 – Rediscover Your Skincare Carenology95 is a revolutionary Korean skincare brand that combines the power of nature and science to help elevate your skincare routine and unlock Read More
Published November 14, 2024 Updated November 16, 20240 by Anyaa M Ingredient Spotlight: Tea Tree Water In K-Beauty Products – A Water Alternative In Skin Care Products The Korean beauty industry is emphasizing more and more natural ingredients to enhance the quality and efficacy of its products. One such natural ing Read More
Published November 7, 2024 Updated November 7, 20240 by Anyaa M Ingredient Spotlight: Heartleaf in K-beauty Products – An Astonishing Skin Soothing Ingredient Heartleaf is a unique ingredient that you can mostly find the K-beauty world. Read on to learn more about how you can incorporate it into your routin Read More
Published November 6, 2024 Updated November 3, 20240 by Ji-Min Korean Beauty for Everyone: Top 5+ Male Brand Ambassadors In the 21st century, it’s surprising but true that some people in communities still look down on men who take pride in caring for their skin with qua Read More
Published November 6, 2024 Updated November 6, 20240 by Anyaa M Don’t Miss Out! K-Style Expo – Winter Glam 2024 – The Ultimate Winter Destination Event! Get ready to elevate your beauty game! Be a part of the K-Style Expo 2024: Winter Glam Edition on December 6th—a FREE virtual event celebrating the b Read More
Published November 2, 2024 Updated November 2, 20240 by Ji-hun BB Lab Collagen Collaborates with NMIXX Haewon as New Brand Ambassador What do you think is the crucial key to building a successful business? Among all those meticulous planning and flawless executions, one of the many Read More
Published October 31, 2024 Updated October 23, 20240 by Anyaa M Ingredient Spotlight: Coconut in K-Beauty Products – A Moisturizing Skincare Ingredient Coconut in K-beauty products is a super-hydrating ingredient that works wonders for dry skin and is perfect for all skin types! Korean beauty prod Read More
Published October 29, 2024 Updated October 23, 20240 by Anyaa M Brand Focus: lilybyred – A Youthful K-Beauty Makeup Brand For cheeky, youthful, and vibrant makeup, you need to know about lilybyred. This Korean beauty brand, born in 2017, brings you makeup that's all abou Read More
Published October 24, 2024 Updated October 23, 20240 by Anyaa M Ingredient Spotlight: Enzymes – Holy Grail K-Beauty Ingredient for Glowing Skin Enzymes in K-Beauty are perfect for refining skin texture, brightening skin, and soothing inflammation all in one. Usually, exfoliation means physica Read More
Published October 22, 2024 Updated October 23, 20240 by Anyaa M Brand Focus: Mizon – Providing Gentle Solutions for Your Skin Mizon is a popular South Korean skincare brand with a loyal following worldwide. Known for its innovative formulations and affordable price points, M Read More
Published October 18, 2024 Updated October 18, 20240 by Ji-hun All About LANEIGE Cream Skin Toner by BTS Jin: Why So JIN-IUS? It is another exhausting day coming home from your busy schedule. So, all you want to do is just lie down in the comfort of your beloved bed. But wai Read More