Published April 15, 2025 Updated April 14, 20250 by KoreaProductPost Editor What Went Wrong with Innisfree? A Critical Look at Its Rebranding Failure Once the green goddess of K-beauty brand, Innisfree stood for everything the industry promised: eco-conscious formulations, nature-powered ingredient Read More
Published April 14, 2025 Updated April 14, 20250 by KoreaProductPost Editor The New Era of Korean Sheet Masks â Why They’re Trending Again Globally Remember the iconic Korean beauty sheet masks that dominated the beauty scene a decade ago? They're backâbut not how you remember them. Once a playfu Read More
Published April 13, 2025 Updated April 12, 20250 by KoreaProductPost Editor Korean Sunscreens Banned in US? The Truth Behind Regulation and Reality If you had to choose, whatâs the one K-beauty products that you canât ever live without? Well, for K-beauty enthusiasts who donât just follow the tre Read More
Published April 10, 2025 Updated April 8, 20250 by Anyaa M The Rise of K-Beauty in Japan: A New Era in the Cosmetics Industry From Family Mart to Loft, K-beauty is everywhere in Japan. Find out whatâs fueling K-beautyâs explosive growth and what it means for the future of be Read More
Published April 7, 2025 Updated April 7, 20250 by Ji-Min ILLIYOON X Hello Kitty – Adorable Skincare Collaboration To Delights Fans Celebrate the adorable partnership of ILLIYOON x Hello Kitty with this exclusive skincare range, designed to soothe sensitive skin while delighting f Read More
Published April 2, 2025 Updated April 2, 20250 by Anyaa M K-Beauty’s Triumph: Korea Becomes Top Cosmetics Exporter to the U.S. Last year, South Korea achieved a significant milestone by overtaking France as the leading exporter of beauty products to the United States, the wor Read More
Published March 31, 2025 Updated March 31, 20250 by Anyaa M Ingredient Spotlight: Niacinamide In K-beauty Products – A Nourishing Wonder Niacinamide is a wonderful ingredient that you can find in K-beauty products that can provide protection to the skin from environmental stressors. Read More
Published March 30, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: FEMMUE – The Korean Skincare Brand Bringing Floral Therapy to Your Routine Looking for high-performance, flower-powered K-Beauty? FEMMUEâs botanical formulas deliver hydration, radiance, and skin nourishment like never befor Read More
Published March 23, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: Parnell – The Eco-Friendly K-Beauty Brand Making Waves Parnellâs skincare formulas merge natural botanicals with cutting-edge technology. From serum cushions to body mists, discover why beauty lovers swea Read More
Published March 19, 2025 Updated March 10, 20250 by Anyaa M Ingredient Spotlight: Papaya in K-Beauty Products – A Superfruit for Glowing Skin K-Beauty is famous for harnessing the power of natural ingredients, be it snail mucin or bee venom, to create effective and gentle skincare solutions Read More
Published March 16, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: PESTLO – The K-Beauty Brand Combining Tradition with Innovation Looking for clean, effective K-Beauty skincare? PESTLO merges traditional herbal remedies with modern technology for powerful, skin-friendly solution Read More
Published March 12, 2025 Updated March 10, 20250 by Anyaa M Ingredient Spotlight: Collagen in K-Beauty Products – A Magical Treatment for Wrinkles Using K-beauty products infused with collagen can transform your skincare by providing intense moisturization and slowing down skin aging. It's be Read More
Published March 9, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: KRAVEBEAUTY – The K-Beauty Brand That Ditches the Hype KraveBeauty promotes healthy skin with a âless is moreâ philosophy. Discover why this Korean beauty brand is a favorite among skincare lovers! KRA Read More
Published March 4, 2025 Updated March 5, 20250 by Anyaa M Ingredient Spotlight: Yuza (Yuzu) in K-Beauty Products – A Treasurable Skin Enhancing Ingredient One of the most prominent aspects of Korean skincare is that it offers the finest blend of skin-refining ingredients for providing a glass-like compl Read More
Published March 2, 2025 Updated March 1, 20250 by KoreaProductPost Editor Sulwhasoo Selects YoonA for New Face of Best-Selling Serum â Where to Buy? When two timeless beauties come together, itâs an experience you donât want to miss! Just like peanut butter and jelly and your favorite K-drama with Read More
Published March 1, 2025 Updated March 1, 20250 by Anyaa M Editorial: Insights from Johanna Rönkkö K-Beauty's Success in Europe In our most recent interview for the event, âUnlocking the K-Waveâ, Johanna Rönkkö, CEO of Nordic Beauty In Read More
Published February 28, 2025 Updated February 4, 20250 by Anyaa M Brand Focus: fwee – Korea’s Rising Makeup Star Inspired by K-beauty trends, fwee has quickly become a popular go-to name as a Korean makeup brand for expressing individuality. K Read More
Published February 27, 2025 Updated February 23, 20250 by Anyaa M K-Beauty and Inclusivity: The Industryâs Next Big Shift From limited shades to diverse offeringsâexplore how K-Beauty is transforming to meet the needs of a global audience demanding inclusivity. Key Ta Read More
Published February 26, 2025 Updated February 23, 20250 by Anyaa M Ingredient Spotlight: Lotus Extract in K-Beauty Products â A Noteworthy Moisturizing and Revitalizing Ingredient Lotus extract is quite popular amongst the skin care community. Here are some of the best K-beauty products containing the goodness of lotus extract! Read More
Published February 21, 2025 Updated February 4, 20250 by Anyaa M Brand Focus: glow – A K-Beauty Brand Bringing Radiance To You From blemish balms to lip care and beauty tools, Glow is a new K-beauty brand that is making waves in the Korean skincare and makeup world. Korean Read More